Laura Biagiotti
Spring Summer 26
THE ART OF FASHION
“The idea of the upcoming season, titled The Art of Fashion, revolves around the image of the Futurfarfalla by Maestro Giacomo Balla, a symbol of lightness, of course, but also and above all, of dynamism, transformation, and new perspectives. The butterfly reminds us that metamorphosis leads us to new awareness; it is a slow, light flight over the wardrobe, capturing every detail and nuance. The connection with art goes beyond aesthetic exploration: my mother Laura, a generous patron, with great foresight, promoted the union of fashion and culture since the very beginning.
What I try to suggest first to myself and then to women who become passionate about our creations is to ‘embrace & adorn their era’ with courage, passion, and responsibility. There is always a need for a new dress that can offer a new perspective, just like the one suggested by the writer Italo Calvino in the ‘Barone Rampante’, which will be performed immediately after our show at the Piccolo Teatro, an institution dearly loved by my mother Laura and myself, and the historic venue of the Biagiotti fashion shows in Milan”. Lavinia Biagiotti Cigna
After the spotlight on the models and their light butterfly dresses fades, following the finale of legendary supermodel Pat Cleveland in the Cloister of the Piccolo Teatro Grassi in via Rovello—which has always hosted both small and grand magical moments—the ‘Barone Rampante’, adapted from Italo Calvino, will take the stage. More than a coincidence, a destiny. From the top of a tree, the world is perceived differently: this was the belief of noble Cosimo Piovasco di Rondò, and this is how perspective changes, with a look towards the fantastical. A collection imagined between allegory and realism, fantasy and practicality: the oxymoron of combining the reality of the product with dreams, imagination with comfort—clothes that accompany women in their daily lives.
Lavinia strolled through what her mother, Laura, called the ‘Wood of Garments’—thousands of creations that tell the story of the brand and company’s 60 years, since its founding on July 30, 1965. She also updates and modernizes Giacomo Balla’s masterpiece ‘Futurfarfalla’, a legendary artist and central figure of Futurism, whose works are included in one of the world’s most prominent Futurism collection which is owned by the Biagiotti Cigna Foundation.
Dynamism and movement, colors that overlap and blend into one another. Fantasy and lightness at their peak are expressed through garments, knitwear, and accessories in constant dialogue with ART.
The theme and image of Balla’s butterfly appear on classic jackets, printed or embroidered, as well as on kaftans, ankle-length sheath dresses, and small, easy pieces. But the effect of lightness and dynamism, without haste, is achieved through natural, delicate fabrics and skillful, airy cuts. Beams of pure color, from orange to electric blue, on summer trenches and jumpsuits. Hand-woven knit compositions with point on point, featuring netting made from an unique flat cord and luminous embroidery, become small jewelry pieces. The ruffles of the iconic Bambola dress melt into garments with a bias cut.
The knitwear is structured and shapes the body without constraining it, featuring geometric and coherent patterns. A soft play of polka dots, with a surprising grand finale in black and white. Elegant and very modern.
The accessories reflect the various chapters of the collection with a pop-inspired twist on the logo: from LB bags to round, metallic sunglasses, as well as hairpins and colorful clogs made of leather and fabric. Every stride feels light and effortless.
HAIR ROBERTA BELLAZZI @TheAgencyAldoCoppola using L’Oréal Professionnel | MAKE-UP CRISTIANA CECCARELLI @TheAgencyAldoCoppola | NAILS @TheAgencyAldoCoppola
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